Rob Bellenfant: A Millennial Leader Learning to Speak Millennial

By July 23, 2014Millennial

A Millennial leading a team full of Millennials sounds like the perfect complement, right? It seems as if it would be such a great match! The leader and team presumably speak the same language. They must have the same motivations and instincts. Communication must be simple, right? Not necessarily. Sometimes it takes more than similar birthdays for a leader to perfectly gel with his or her team. Millennial leader Rob Bellenfant is proof that not every Millennial is stereotypically Millennial and occasionally even Millennial leaders need to learn how to lead Millennials well.

Millennial LeadersAt first glance, Bellenfant, the twenty-seven year old CEO of TechnologyAdvice, might seem to fit the widely accepted Millennial mold. He’s an entrepreneur working in the tech space who was born during the appropriate time frame. But that appears to be where his list of Millennial character traits ends. It turns out, not every Millennial is a textbook Millennial. Rob Bellenfant is a Millennial leader still learning to speak Millennial.

The past two years have been a period of rapid growth for TechnologyAdvice. Bellenfant’s team has tripled in size growing to more than fifty people. Of those fifty, roughly 90% are Millennials. Working with such a concentrated group lead Bellenfant to realize that he thinks very differently than much of his generation. He explains, “I’m not a typical Millennial… I have a different approach than a lot of folks my age. There’s been quite a learning curve.”

Rob Bellenfant: Millennial LeaderTo help navigate the curve, Bellenfant works closely with an intergenerational leadership team. Despite the preponderance of Millennials on staff, it turns out working across generations is intrinsically part of the organization’s success. The oldest member of that team, Susan Boutot is a Baby Boomer. But Bellenfant admits that she has been a big help in learning how to motivate and incentivize the team.

He also credits Heather Neisen, the company’s HR manager and a Millennial, with helping him learn to better communicate with the men and women he’s leading. Neisen speaks Millennial is helping Bellenfant become fluent.

I believe our leadership team has made the biggest impact on my growth and success as a leader.

One difference he’s recognized between he and his generation mates is his approach to problem solving. Bellenfant favors a single-handed approach. He prefers to be given the mission and then given space to figure out the solution. Bellenfant explains, “When faced with a problem, I want to solve it as quickly and efficiently as possible.” He uses the analogy of driving a car to clarify, “I’m going one hundred miles an hour and remain focused on the destination rather than the scenery along the highway. I want to get there as quickly and safely as possible.”

In contrast, his team is looking for more collaboration when faced with a problem. To continue the driving metaphor Millennials are concerned with the journey as well as where the journey ends. “The Millennials I’m seeing want to see the goal, talk through the steps it takes to get to the goal and decide on key performance metrics to hit along the way,” explains Bellenfant. He also learned quickly that they appreciate and expect communication and feedback throughout the trip. Comparing himself to others in his generation concerned with how their individual work plays a role in the company’s overall mission he says, “These are things I’ve never really taken the time to think of.”

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3 Ideas from Rob Bellenfant to Give You Momentum

  1. Not Every Millennial Thinks Millennial
  2. Team Differences Can Make Us Stronger if We Let Them
  3. Surrounding Ourselves With Talented People Makes Us Even Better Leaders
[/inset]Learning to speak Millennial has been part of the evolution he’s had as a manager. One might even argue that the injection of Millennial energy has made collaboration a company value. Like any successful leader, Bellenfant recognizes his own areas of weakness and is building a team that fills those gaps. He sees the importance of open communication and values the input of other members of his team.

He shares, “If you’re closed minded and always think that you’re right, it’s really going to stifle growth in any organization.” If the rapid growth TechnologyAdvice is experiencing is any indication he must be doing a really great job of keeping his mind open to others’ ideas.

Molly Page
Molly Page is a freelance writer and digital strategist. She considers herself lucky because she calls work things that feel more like play. After falling madly in love with her adopted hometown, Chicago, she wrote a book about it, 100 Things to Do in Chicago Before You Die. When she's not hard at play, she can be found snapping pictures and adding to the list of foods she’s tried that would make you gag. Shrimp heads, anyone? Follow her adventures via Twitter or Instagram @mollypg.
Molly Page
Molly Page

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Join the discussion 7 Comments

  • […] Molly Page shared about, “Rob Bellenfant: A Millennial Leader learning to speak millennial.” […]

  • Rob Bellenfant says:

    Really appreciated the opportunity to share my experience, Molly! Thanks so much everyone for the kind comments. Every day is a new opportunity to learn and grow!

    • Molly says:

      Thank you so much for being so candid & open about your growth & success! It was a pleasure speaking with you and learning about TechnologyAdvice. Much continued success as you guys move forward.

  • Jon M says:


    Thank you for highlighting Rob’s work as a leader. There are two elements that really come out for me. One is we are all people with unique characteristics, no matter our generation. Second is working across generations helps make us stronger, better leaders. Rob is setting an excellent example. Thanks!


    • Molly says:

      Speaking with Rob was a pleasure. He’s articulate, bright & dedicated to his team and his company!
      Thanks for the space to share his story. 🙂

  • Alli Polin says:

    Love that at the heart this is a story about a leader that is willing to continue to grow, shift and adapt instead of a “my way or the highway” mentality (keeping with his car metaphor). Thanks for sharing Rob’s journey!

    • Molly says:

      That’s such a great point. I think that is what I walked away from our conversation appreciating too. His humility & willingness to continue to grow/improve his leadership is truly something to respect and admire.

      Thanks for your joining the conversation!

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