Overcoming the Pitfalls of Entrepreneurship and Social Media

I think we can all agree that sometimes, social media can be a little much. Many of us go through periods of time where we are tempted to shut down an account and retreat for a while, and some of us do. It’s also always invigorating to go on an unfollow-cleanse: delete those who cause envy…

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How to Market Your Book Like You Know What You’re Doing

Access to social media seems to have us all dabbling in marketing, doesn’t it? We spend hours every week absorbing and creating what ultimately boils down to marketing material – whether we call it that or not. Our posts are “selling” a lifestyle, an image, and a digital persona. Every time we share something on…

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In the Social Age: Customer Experience Must Come First

Guest Post by Ted Coiné “If you’re not serving the customer, your job is to be serving someone who is.” —Jan Carlzon When Jan Carlzon, former CEO of SAS, said those words, social hadn’t been invented yet. In fact, most of us had never heard of the Internet then. But the sentiment behind those words has…

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Are Connections Overshadowing Collaboration?

We are hyper-connected today, and there are real metrics to showcase. Just look at the counts. Whether it is connections in LinkedIn, people in Google+ circles, followers in Twitter, or likes in Facebook, there are numbers to track. Dig below the surface though. Do we find collaboration in those connections? It is a question I…

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Trust: At the Speed of Social Media

Click. A picture of an inappropriate act gets posted on Facebook or Google +. Tweet. A tasteless gesture gains wider attention through Twitter. Trust at the Speed of Social Media Today, more than ever, there is transparency in words and actions. It may not always be wanted, but the communication channels are wide open and…

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The New IP: Information Productivity

Intellectual Property makes something unique, so we use all reasonable efforts to protect it. With Information Productivity, it is the opposite. If we protect the information we absorb, then it has the potential of becoming useless. The Information Productivity Model Today, more than ever, we have access to a lot of information. Access to information…

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How Twitter Inspired My First eBook

Last week, I made available my first ebook – Your Glass of Life: Growing. Social media instigated it. Although my life and thoughts are in the words, it came together by getting involved with Twitter and engaging fully in what this community offers. Here is the story of how Your Glass of Life came together….

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Spring to Action: What’s Your Best Post?

We are well underway in June, and this time is always a transition. School is out; vacations start; and attitudes change. Summer is still a busy time, but a little more relaxed tone sets in. Looking back to the beginning of the year, you have written many blog posts and maybe some articles. Which was…

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Is Social Media a Game of Hide-and-Seek?

Remember Hide-and-Seek? You probably do. It is a simple game. One person closes their eyes and counts to 10 or 20. During this time, everyone else scatters to hide. At the end of the count, the person opens their eyes and begins to find and tag the hidden people. Hide-and-seek is so easy. It passes the time…

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Is Your Verb > Noun in Your Social Media Community?

Building a social media community should be more than maintaining. It should be engaging. Is your verb greater than your noun as it relates to your community?

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Are You a Social Media TION?

Are you a social media TION? Are you a verb or a noun in your social media community?

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